A key role in my career at DesignStreet, a creative marketing agency, has been copy development. Through thousands of projects, I have become a proficient copywriter – specialising in B2B – and create compelling content that generates excellent results.
Technology
Advances in technology, IT and design systems have had a huge impact on the productivity and performance of DesignStreet, and as an agency that has built its reputation on quality and agility, we have benefitted greatly from the explosion of innovative solutions available to us.
In today’s digital landscape, email marketing remains a powerful tool for businesses to connect with their audience and drive engagement. However, sending a generic, poorly designed email can easily land it in the dreaded “spam” folder or result in disengaged recipients.
125 years after the discovery of neon, Design Street’s new home in the Sydney CBD is lit up in the latest iteration of this magical and enduring advertising medium.