Phoebe Abbott

Pantone Colour of the Year 2020 - DesignStreet Blog

17 Jan: 2020’s Pantone Colour of the Year: Classic Blue

In a leap of faith, we have entered a new decade with the promise of betterment. The new decade brings a sense of hope and optimism, in an era of rapid change. And as we see the world transform, faster than we can comprehend at times, it’s clear why Pantone has selected Classic Blue as its Colour of the Year for 2020.

#wokewashing and Staying Woke - DesignStreet Blog

20 Aug: Staying woke in the era of woke-washing

Forget flu season! This latest epidemic is spreading thick and fast across the globe as the era of woke-washing continues to infect and undermine the marketing industry. Feeding on the validation of consumers, #wokewashing is when a company…